Wednesday, September 19, 2007

Another Inland Empire SEO

Our SEO Strategy is Proven!

 

It’s quickly becoming a fact! Your business MUST gain high placements in the search engines; if your website and online marketing efforts will be successful. We feel this marketing trend and channel for businesses will continue to grow rapidly. At some point in the near future, we feel this may even become the marketing priority for most companies. It is becoming clear that online traffic/ marketing is delivering customers at much lower customer acquisition costs then traditional marketing efforts. 

 

Inland Light has continued to build upon the 15 years of experience in SEO marketing and online advertising. We are moving forward in launching SEO programs that will show our clients the short term, long term, and most valuable placements they can achieve. Inland Light has gained several top placements now for both general keywords and targeted phrases in both targeted demographic areas and international territories. 

 

Inland Light Does it Again! 

 

For Stilwell Contruction Inc., having a top placement continues to push the company ahead of its competitors; litterally! Stilwell Construction is a Commercial construction company located in Riverside California. Stilwell provides service within the county of Riverside and San Bernardino and surrounding cities in the Inland Empire.  Inland Light set out to capture the best placement possible for all of Riverside County and the Inland Empire.  We also targeted the most frequently used key word which included, ”commercial construction”.  Check out the results below!

 

You can also visit the website we built: 

http://www.stilwellprojects.com
http://www.stilwellconstruction.com 

 

Just a few of the search phases we obtained for this client: 
(Feel free to copy and paste these keywords into google.com to see the results)

riverside commercial construction  
commercial construction riverside 
commercial construction riverside ca 
commercial construction inland empire 

 

For more information about how we can do this for you, please contact us today!

Website Usability Workshop

With more than 50 million web sites to choose from and over 10 billion pages of content, the web is becoming a tangled disorder of web site pages that are wasting users time but more importantly costing organizations millions of dollars of unexploited revenues.

Don't fight with your users - give them what they want!

Providing a good user experience is key in differentiating your company from your competitors.

Remember your competition is just one click away!

In today's e-Business ecosystem, companies must leverage the web as a new medium in which to increase efficiencies and ultimately increase revenues. Understanding your companies web site objectives will set the tone for the specific type of experience you need to achieve for the targeted user.

Clearly articulating your web site objectives will assist in enabling your site to provide a more memorable experience as well as stimulating an increase in revenues. Often these basic techniques as well as more strategic techniques are overlooked. Applying these simple techniques and answering a few key questions can translate into a more profitable commerce channel while allowing better communication with your customers. In addition, these techniques and strategies may aid in the increase of employee production.

About the Workshop
The workshop will cover the process to identify web site design and UI strategy disconnects. In addition, the analysis of the current user experience will be discussed and articulated. During this workshop participants will collaborate to identify key questions that have not been addressed pertaining to the User experience. Furthermore, we will cover web site design, information flow techniques, and e-Business strategies that will help in achieving the company's desired user experience.

Topics included
· User experience - a definition
· e-Marketing Loyalty/ Incentive strategies
· Technology trends reflecting on the user experience - personalization, streaming video/audio, and the use of (flash)animation.
· How technology plays an important role in giving the user what they want.
· Transition to a more dynamic experience
· A necessary overhaul - where to begin


What will your company gain
You will learn what the major components are for a unique, effective, interactive, and compelling user experience that will increase revenues, bring down your retention costs, and promote user loyalty. In addition, you will gain a more detailed understanding of user behavior trends and learn new ways to make your web site work for your business. Participants will learn how to benchmark key metrics for the analysis of web site traffic to get an insight of what their users really want. Furthermore, participants will learn how to conduct successful focus groups and usability labs.

This program has been developed for CEO, VP, senior executive management, product or marketing directors who want to participate in getting an insight into what users need and want from the web site. The workshop will also cover a more detailed view of how the user experience impacts on the overall e-Business strategy and ultimately the success of the online channel. Furthermore we will discuss ideas surrounding Loyalty and Incentive e-Marketing strategies that aid in lowering customer acquisition costs while increasing customer and employee retention.

Workshop Facilitator
Len Morales has more than 15 years experience in information technology and over 12 years of comprehensive experience in website design and website development. Len has directed the development of over 50 corporate web sites, B2B portals, and intranet sites for companies including: Starbucks Coffee, Intuit, Disney, Citi Bank, Providian Financial, Motorola, Countywide Home Loans, St Jude Medical, UCLA, Perks.com, BizBuyer.com, Radicalmail.com, Agex.com, E-team, Lear Astronics, IDX, Adaptec, Ross Stores, Marconi Astronics, and Alcatel.